It’s estimated that, for a well-prepared candidate, the average time that it takes to find a new job is four months. However, there are several factors that may increase the length of time the job hunt takes including your level of seniority and how buoyant the economy is. Imagine then, if your next job came to you, without you even having to look?
The term “passive job search” refers to an individual that is currently employed but is willing to learn about new career opportunities. An individual that is passively job searching does not actively seek out or apply to job openings.
At Talent Gateway we focus on searching for the right candidate for our clients’ roles (rather than placing candidates we already know), reaching out to individuals that might be suitable. In this blog we explain how you can successfully be ‘found’ for your next role.
It’s all about networking…
We all know people who have found their next job via word of mouth. Very often highly qualified and experienced people haven’t had to apply for a job for years as people from their network – people they’ve worked with or previous managers – have approached them about new roles. However, this becomes less common as they move into more specialised or senior roles. Perhaps this is because there are fewer of these roles, but from experience, companies are also becoming more focussed on finding candidates who precisely match their brief.
… but now it’s online
However, this ‘network’ based approach is still the one of the main ways that you’ll find (or more likely be found for) your next role. It’s simply moved online…
Like 19.5m other professionals in Britain, you’ll likely have a LinkedIn ‘profile’ and may have been contacted by a recruiter through it. What you might not know is that this is now one of the main platforms used by ‘head-hunters’ to find new hires.
Head-hunters invest in a special subscription to LinkedIn enabling them to search for any candidate on the platform. It’s extremely powerful, enabling us to find candidates who meet over 40 separate criteria. But only if you’ve included these in your profile…
How you can be found
Following these tips to edit your profile will make it far more likely that you are identified during a search for a role in your field:
- Headline: an engaging and attention-grabbing ‘headline’ summary that communicates your skills, strengths and personal qualities. It should be ‘keyword rich’ – meaning that you include relevant terms widely used in your industry, and by professionals in your field. If in doubt, review three or four job postings you’d consider applying for and identify the keywords that are consistent through each job posting. Sprinkle those keywords throughout your profile. Consider including them in your headline, summary, experience, education, and skills.
- Achievements: include details of achievements and responsibilities in your current and previous roles in the ‘experience’ section of your profile. Focus on those which make you particularly suitable for the next role that you’re targeting. For example, if you’re looking to take your first step into people management, highlight any experience of leading project teams, or mentoring new team members – or any other transferable skills relevant to people management.
- Education: a targeted education section that brings out the key and relevant areas of your educational achievements. You don’t need to list your every GCSE, or even your final year university options, but consider which elements of your education are most relevant to your next role and include some detail about them. Don’t forget to add relevant courses that you’ve completed at work. e.g. “Results-driven and MBA qualified marketing professional with on and off-line campaign and brand development experience. Managed website re-design, responsible for SEO and creation of POS materials. Significant experience in the retail sector and a passion for continuous learning”.
- Recommendations: LinkedIn allows you to request recommendations from others. These are a very effective way to increase confidence in your profile. You can request recommendations from others, and are able to review before uploading to your profile – so could exclude those which don’t position you well for your next role.
- Skills and Experience: always add relevant skills to your profile – others can then ‘endorse’ these skills and it’s a great way for employers to see your skills at a glance.
Don’t waste time in the ‘wrong’ discussions
Chances are, once you’ve updated your profile with your main achievements and key skills, you’ll be found through a lot of searches. Most will be for roles which you could be successful in, but wouldn’t want, which can be frustrating.
The final, possibly most important, step is to add notes that only recruiters can see, telling them what you do – and don’t – want to hear about. You’re able to provide clear guidance about anything of importance to you – and should highlight the type of working environment (or even name specific firms you’d like to join). You will find the LinkedIn “Note to Recruiters” feature under the Career Interests section of your LinkedIn profile.
Looking for your next role? Take a look at some of the vacancies we are currently recruiting for.